Care Sector Ball raises £200,000 for dementia and care worker charities

Over 500 people donned their most glamorous outfits and attended the second annual Care Sector Fundraising ball, raising a huge £200,000 for the Alzheimer’s Society and The Care Workers Charity.

The event at the Grosvenor House Hotel in Mayfair was hosted by MC and the original Stig from Top Gear, Perry McCarthy, and featured a silent and live auction with many prizes and pledges donated by the care sector.

The headline supporters for the second-year running were CareTech, the CareTech Foundation and Hallmark Care Homes, with key support from Lawrence Baker, Welltower, Precious Homes, Athena Care Homes (UK) Ltd, Morgan LaRoche and ihl uk.

Founder of the Care Sector Ball and chair of Care England and Hallmark Care Homes, Avnish Goyal, said: “As well as raising such a significant amount of money, the event achieved its goal of raising awareness of the essential work of the Alzheimer’s Society and The Care Workers Charity.

“I believe that it is also going some way towards uniting all parts of the sector, including operators, suppliers, as well trade associations, most of which were represented on the night. It is very exciting to see how many people are already asking to be involved next year.”


Jonathan Freeman, chief executive of CareTech Foundation, called the Care Sector Ball a “fantastic opportunity for us to celebrate the vital contribution care workers make to society”.

Chief Executive at the Alzheimer’s Society, Jeremy Hughes added: “I’m delighted that Alzheimer’s Society were a beneficiary charity partner of the Care Sector Fundraising Ball. It was an honour to be involved and to have the opportunity to meet with leaders in the care sector who are similarly committed to supporting people living with dementia.

“Without support, we would be unable to help individuals and families affected by dementia today and find a cure in the future. I’d like to personally thank you all for uniting with us by attending the Care Sector Fundraising Ball.”

Richard Muncaster, chief executive of The Care Workers Charity, also thanked the Care Sector Ball for “raising much needed funds for The Care Workers Charity enabling us to support many more care workers in crisis, but it is more than just that – it’s also an opportunity for the whole care sector to come together to recognise and value the immense contribution that care workers make to our society”.

Next year’s Care Sector Ball will be on 26 September.

To sponsor a table please contact [email protected]


click here for more details or to contact Care Workers Charity

Other News

What’s it like for older adults to live in a care home?

Hallmark Foundation is delighted to fund a pioneering UK-wide research project on the experiences of living in residential care, from the perspectives of older people, their families and carers. The project is led by a research team from City, University of London and Ulster University with My Home Life England.

Read More